Bold content that breaks through.
The way brands connect with audiences has changed. We are inundated with information, so we scan fast and tune out anything that feels irrelevant. Young, savvy brands are adept at navigating this landscape and getting eyes on their communications. And the big, established organizations have entire departments dedicated to staying ahead.
We believe nonprofits deserve to be part of this shift.
We’ve seen firsthand how social media, short-form video, and visual storytelling can help brands cut through the noise. It’s not about chasing trends; it’s using engaging mediums to tell your story and reach new members, clients, donors, and volunteers.
When Eden Youth was ready to launch its new brand and website, we took the opportunity to get in front of new audiences with a digital campaign. To maximize their budget, we built a targeted programmatic campaign that tested a variety of designs and key messages. The campaign drove new visitors to their website and provided key insight into what was resonating with potential new members in their geographic area.
Marin Community Foundation needed to update its information for financial advisors. We wanted a fresh, modern take to match their innovative approach to philanthropy. There would be no traditional printouts or conventional talking heads. The Advisor Video Series is visually engaging, bite-sized, educational, and a true representation of their leadership and standout in the philanthropic field.
These are very different organizations with different people to reach and stories to tell. But for both, we leveraged direct, authentic messaging and strategic visual design that connect and engage new audiences. Connection is where mission-led organizations shine.
Let’s build bold brand content together.