Don’t just report impact, ignite it.
It's that time of year again. Impact reports are being planned, and someone's probably saying, "Can’t we just use last year's template?" Maybe thinking “Isn’t it just a glorified paperweight?!” It’s true, content doesn’t always equal value.
But a strategically designed report works FOR you.
We saw this last year with Tipping Point Community. We redesigned their impact report, a digital-first experience with data visualization and authentic brand expression, and engagement jumped from 40% to 60%. More importantly, that report became:
An engagement tool across email campaigns for donors and the general public
A content library for social media
Something donors actually wanted to share
Your impact report is more than a recap of the year. It's proof of your effect, a donor cultivation piece, and a content strategy all rolled into one.
Design it like it matters. Because your impact does.
Planning your 2025 report? We'd love to chat about making it work harder for your mission.